Becker - World cup of beers
2014. Becker Beer wanted to cheer Chile in the World Cup, but without being sponsors of the FIFA we couldn’t say a word about it.
We took this problem as an opportunity, and made a can with no logo, just Chile’s flag.
Then, we created Becker's own world cup to tell people about it: The World Cup of Beers.
A World Cup where we could kick the ass of our real World Cup opponents: Spain, Holland and Australia.
The Surfing cat is a famous character from an old Becker’s commercial.
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